Bubbakoo’s Burritos
- posted in Business OpportunitiesFranchises
We’ve Built the Fast-Casual Burrito Concept That’s Redefining Fresh
While others stick to tradition, we’ve infused American flavors into every bite
The fast-casual segment is crowded with burrito chains that all look the same. Bubbakoo’s Burritos is different – we’ve taken the customizable burrito model and made it unapologetically bold, fun, and unexpected. That makes this opportunity and proven business model a smarter play in an industry hungry for something fresh.
Born on the Jersey Shore in 2008, Bubbakoo’s has grown from a single location with a vision to over 100+ locations nationwide – and we’re on track to hit 200+ in the next two years.
The Opportunity
The fast-casual dining market in the United States is experiencing explosive growth. The market reached $45.58 billion in 2024 and is projected to grow by $84.5 billion from 2025 to 2029, with a compound annual growth rate (CAGR) of 13.7%, ultimately reaching approximately $130 billion by 2029.
But most burrito concepts feel interchangeable – same flavors, same vibe, same experience. Consumers are seeking quality ingredients, customization, and speed, but they want something more.
Bubbakoo’s stands out by infusing American comfort food flavors into a Mexican-inspired format. We’re not just another burrito shop – we’re a brand that connects with communities through bold menu innovation, WOW service, and an experience guests remember.
Consumer demand continues to shift toward fresh ingredients, locally sourced produce, and healthier menu options with customization. The market is there. The white space is real. And we’re moving fast.
What Makes Bubbakoo’s Different
Menu Innovation That Breaks the Mold
While other chains play it safe, Bubbakoo’s pushes boundaries. Our customizable menu lets guests build their perfect meal – burritos, bowls, tacos, and quesadillas – with unexpected flavor combinations that keep them coming back.
A Brand Built on Connection
From day one, community involvement has been core to who we are. Bubbakoo’s locations don’t just serve food – they become part of the neighborhood fabric, creating loyal followings that drive repeat business.
Operational Excellence
With 15+ years of tried and tested systems, we’ve refined what works. Our QSR-focused approach delivers speed without sacrificing quality, giving franchisees a model that’s efficient, scalable, and built for profitability.
Scaling with Strategy
2008 – FOUNDED
1 location on the Jersey Shore
Burrito shop with a vision to infuse American flavors
Jersey shore centric
QSR style focused menu
2023 – 100+ LOCATIONS
Early in operational excellence journey
National expansion strategy
White space opportunity
NEXT 2+ YEARS – 200+ LOCATIONS
Near-term focus on Northeast and Southeast markets
Build scale in existing markets
This isn’t a startup story – it’s a momentum story. The foundation is proven. The systems work. And the trajectory is clear.
Best-in-Class Support
Bubbakoo’s provides comprehensive support across every aspect of your business. We set up our franchise partners for success and never stop challenging industry conventions.
Tried & Tested Operational Systems
We’ve been perfecting our operational procedures for 15+ years and continue to fine-tune them every year. Our commitment to innovation means your processes stay sharp, your service stays strong, and your operations stay ahead of the competition.
Best-in-Class LSM Training Program
Designed by a team with decades of restaurant industry experience, our training programs ensure your staff delivers the Bubbakoo’s experience from day one – with ongoing development that keeps your team growing.
Store Development Suite of Tools, Guides & Vendors
Our experienced development team provides a complete suite of resources to guide you through every phase of restaurant buildout – from site selection to grand opening. We’ve done this 100+ times, and we’ll help you avoid costly mistakes.
Marketing Programs Catered to Today’s Tech
Our marketing team guides you through a multi-channel approach to sales growth, handling onboarding and ongoing management of your marketing needs. You’ll have access to:
Digital Ad Ecosystem Dashboard – Track all purchases and measure daily success of your digital marketing campaigns
Loyalty Program & CRM Dashboard – Build repeat business with automated tracking and customer insights
Automated Campaign Training – Launch and monitor campaigns that drive traffic
LSM Marketing & Community Engagement – Connect with your local market through proven strategies
Catering Sales Support – Tap into high-margin catering opportunities
Influencer Outreach & Brand Ambassador Programs – Leverage social proof to build buzz
Third Party Delivery Promotion Management – Optimize your presence on delivery platforms
Expert Public Relations – Professional PR support to elevate your local presence
Active Social Media Presence
Bubbakoo’s maintains a strong presence across Facebook, Instagram, and TikTok – giving you brand recognition and content strategies that resonate with today’s consumers.
Supply Chain & Purchasing Power
Established relationships with primary vendors ensure competitive pricing, consistent quality, and reliable delivery – so you can focus on serving guests, not chasing suppliers.
You’re not just buying a franchise – you’re joining a support system designed to help you win.
Our Mission, Vision & Values
MISSION
Our mission is to connect with our guests and serve them fresh food, in a clean restaurant that lives by community involvement.
VISION
Provide our guests with WOW service and quality to provide a memorable dining experience.
VALUES
Bubbakoo’s Burritos operates with core values that guide every decision:
Honesty – We do business with integrity
Respect – For our guests, our teams, and our communities
Quality – In every ingredient and every interaction
Team – Success happens together
Community – We’re part of something bigger
Investment
The total investment to open a Bubbakoo’s Burritos franchise ranges from $331,000 to $700,000, which includes the $35,000 franchise fee. This covers your exclusive territory, comprehensive training, and everything you need to launch a successful location.
Franchise Fee:
$35,000 for your first location
$20,000 for each additional location
$10,000 deposit due per additional location at signing
Financial Requirements:
$1,000,000 Net Worth
$500,000 Liquid Assets
Investment Breakdown:
| Item | Low | High |
|---|---|---|
| Franchise Fee | $35,000 | $35,000 |
| Training Expenses | $5,000 | $10,000 |
| Utility/Security Deposit | $1,000 | $10,000 |
| Insurance Premiums | $1,000 | $8,000 |
| Business Permits/Licenses | $3,000 | $20,000 |
| Rent (3 Months) | $12,000 | $25,000 |
| Design/Architectural Fees | $5,000 | $15,000 |
| Leasehold Improvements | $150,000 | $360,000 |
| Interior Brand Decor Package | $5,000 | $15,000 |
| Signage | $5,000 | $35,000 |
| Furniture & Fixtures | $5,000 | $10,000 |
| Equipment | $75,000 | $103,000 |
| Initial Inventory | $6,000 | $12,000 |
| Grand Opening Advertising | $5,000 | $5,000 |
| POS/Back Office Systems | $2,000 | $5,000 |
| Professional Fees | $1,000 | $7,000 |
| Additional Funds (3 Months) | $15,000 | $30,000 |
| TOTAL | $331,000 | $700,000 |
Space Requirements:
Traditional Locations: 1,600–2,000 sq. ft.
Non-Traditional Spaces: 1,000+ sq. ft. (we’re open to discussing non-traditional formats in all markets)
Ongoing Fees:
6.0% Royalty – supporting continuous operational guidance, training, and system improvements that keep all franchisees strong
2.0% Brand Fund – driving national marketing, brand awareness, and growth across all markets
Your investment delivers a complete, turnkey business: comprehensive LSM training, 15+ years of refined operational systems, store development support with proven vendors, full marketing onboarding with digital tools, supply chain partnerships, and ongoing operational support.
With a scalable model designed for efficiency and profitability, Bubbakoo’s franchisees benefit from systems that work – backed by a support team that’s been building successful locations for over a decade.
Target Markets & Expansion
Bubbakoo’s is actively expanding in Northeast, Southeast, and Midwest markets where white space opportunity exists and consumer demand is strong. We’re building scale in existing markets while strategically entering new territories with high growth potential.
Whether you’re looking for a traditional storefront or exploring non-traditional venue opportunities, we’re open to the conversation. Our flexible format allows for various real estate scenarios while maintaining the operational excellence and guest experience Bubbakoo’s is known for.
Your Opportunity
Bubbakoo’s Burritos is expanding rapidly in the Northeast, Southeast, and Midwest, with protected territories available now in high-growth markets.
We’re Currently Seeking:
Experienced Multi-Unit Operators looking to diversify their portfolio through Area Development commitments with a minimum of 3 stores each.
Like our burritos, we’re looking for amazing restaurant owners who have a specific focus on quality and food integrity. We are a people-first organization and are looking for operators with that same mentality.
Whether you’re a seasoned multi-unit operator ready to expand your portfolio or an experienced restaurateur looking to scale with a proven brand, our systems and tenured support team are here to set you up for success.
The fast-casual segment continues to grow. Consumer demand for fresh, customizable, bold flavors isn’t slowing down. And Bubbakoo’s is positioned to capture market share in territories where white space still exists.
Territories are limited and moving fast. The best markets are being claimed now, and once a territory is spoken for, it’s gone.
This is your opportunity to own a business in a thriving category, backed by 15+ years of operational excellence and a brand that’s just getting started.
Get started today with Bubbakoo’s Burritos and bring bold flavor to your community
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